• Bridging Visions, Unlocking Possibilities

     

     

    With our expert team at the helm, we act as a vital bridge between Europe and Greater China, serving as a professional link for businesses navigating diverse markets and cultures.

     

    We offer comprehensive, in-depth insights into unique opportunities across both realms.

     

    Together, we forge lasting partnerships that foster meaningful connections and drive mutual growth, unlocking the full potential of collaboration between East and West.

  • About

    Simon Luo Wei

    Born and raised in China, the founder embarked on a transformative journey at the age of 17 when he moved to Italy. His academic and professional pursuits have since spanned multiple countries, including China, Italy, Switzerland, and the Netherlands, where he has cultivated a deep understanding of both Eastern and Western business and cultural landscapes.

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    His career began in the Italian fashion industry, collaborating with global high-end fashion brands and renowned luxury names, assuming key roles in supply chain management, production, and corporate social responsibility. This initial exposure to the intricacies of global business laid the foundation for his subsequent transition to a leading publicly listed company in the engineering, chemical technology, and energy sectors.

     

    He holds a Bachelor’s degree in Economics and Management from Bocconi University, Milan, where he also received systematic and rigorous training in arts, philosophy, cultural studies, and anthropology, guided by distinguished scholars. He further specialised in Economics and International Policies at the University of Lugano, Switzerland, and in Public Policy and Human Development at UNU-MERIT, the United Nations University's Maastricht Economic and Social Research Institute on Innovation and Technology in the Netherlands. His intellectual curiosity also led him to pursue research-level studies in philosophy and theology at the master's level at the Universität Luzern in Switzerland, where he explored the insightful connections between religion, philosophy, and modern socio-political and economic structures.

    Who we are

     

    Global Engagement and Professional Expertise

     

    The team’s extensive global exposure includes participation in leading international events and conferences. To highlight just a few examples, their involvement at STEP in Dubai, the Middle East’s foremost technology and innovation summit, where venture capitalists and entrepreneurs from the MENA region converge is noteworthy. They have also participated in discussions on the future of education at ETH Zurich, where insights were shared by the founder of the Minerva Project, and attended The European Fine Art Fair, an internationally recognised event showcasing world-class art and design. Additionally, their visits to international organisations in Geneva, such as the United Nations, WTO, and the WHO, have provided them with unique perspectives on global governance, including first-hand insights from seminars during the early stages of the COVID-19 pandemic.

    Specialised Experience in Culture and Finance

     

    The team’s linguistic and cultural expertise has been cultivated over a decade of work in mediation, with contributions across corporate and public sectors since 2012. Certified as a court translator for Chinese and Italian at the Chamber of Commerce and Court of Justice of Milan, they bring a wealth of experience in cross-cultural communication. Their financial acumen is equally robust, having earned the Foundations of Financial Risk certification from GARP, some members hold Master’s degrees in Finance from top business schools and possess extensive experience in M&A and Corporate Finance. Their diverse professional background also extends to the cultural and creative sectors, including engagements with professionals in production management for performing arts at world-renowned venues such as Teatro alla Scala.

    Diverse Industry Networks and Cutting-Edge Innovation

     

    Members of the team have established strong networks across a range of industries. Their experience spans engineering, technology, and energy sectors, including roles in major projects with multinational companies such as Sinopec, focusing on large-scale construction and project management initiatives. The team’s connections in the medical field encompass clinical trials, drug development, and Good Clinical Practice standards, particularly through contract research organisations in Europe and China. They also maintain ties with emerging sectors like blockchain and Web3.

  • Services

    Strategic, Cultural, and Market Entry Consulting

    We offer a holistic consulting service that supports businesses in navigating international markets, with a particular focus on the dynamic relationship between Europe and China.

    • Market Entry Strategy: Tailor go-to-market strategies, incorporating competitor analysis, regulatory compliance, and strategic positioning, to ensure seamless entry into European or Chinese markets
    • Cultural Integration: Advise on blending local business cultures with global operations, ensuring smoother transitions and successful market penetration
    • Regulatory and Compliance Advisory: Provide guidance on navigating legal, tax, and employment regulations in Europe and China, reducing risk and ensuring full compliance

    Investment Advisory and Cross-Border Structuring

    Bridging the gap between Chinese and European investors, we facilitate capital flows and foster strategic partnerships through a trusted network.

    • Investment Matchmaking: Connect investors from Europe and China, identifying synergies and enabling successful cross-border partnerships
    • Cross-Border Deal Structuring: Tailor deal structures to address financial, legal, and cultural complexities, ensuring efficient and compliant transactions
    • Capital Raising and Strategic Business Development: Support capital-raising initiatives and provide strategic business development guidance to expand client portfolios and market presence

    Linguistic, Cultural Mediation and Communications Advisory

    Our linguistic and cultural mediation services eliminate communication barriers and bridge business practices between Europe and China, ensuring smoother collaboration.

    • Translation and Interpretation: Offer professional Italian-Chinese translation and interpretation services for precise communication in business and legal contexts
    • Cultural Mediation: Facilitate mutual understanding in negotiations, helping bridge differences in business norms and fostering stronger, more collaborative relationships
    • Cross-Cultural Communication Advisory: Equip clients with the tools to effectively communicate across cultures, optimising partnerships and improving strategic outcomes

    Anthropological Research and Consumer Insights

    We provide deep, ethnographic research to offer businesses critical cultural insights into local markets, consumer behaviours, and emerging trends.

    • Ethnographic Market Research: Conduct in-depth field research to understand consumer preferences, cultural dynamics, and market trends
    • Cultural and Behavioural Insights: Provide strategic guidance based on local cultural values and consumer behaviour to help businesses tailor their offerings and enhance market relevance
    • Emerging Trends Analysis: Identify and analyze emerging trends within various markets, equipping businesses with the knowledge to stay ahead of the competition, and enabling proactive adaptations to market strategies

    Market Scouting, Representation and Local Expansion

    Helping businesses identify lucrative market opportunities, we provide on-the-ground support to establish a strong presence in both Europe and China.

    • Opportunity Identification and Market Scouting: Scout for high-potential market opportunities, partnerships, and niches, ensuring alignment with your business goals
    • Local Representation and Partnership Management: Manage local partnerships, supplier relationships, and negotiations to ensure smooth execution of expansion plans
    • Regulatory Navigation: Guide clients through the complexities of both European and Chinese regulatory environments, ensuring compliant and successful market entries

     

    Sustainable Development, ESG, and Innovation Consulting

    We support businesses in aligning with global sustainability standards, fostering innovation, and ensuring ESG compliance alongside effective CSR deployment across markets.

    • Sustainability Strategy: Develop sustainable business models that meet regulatory demands and consumer expectations for environmental responsibility
    • ESG and Corporate Social Responsibility Advisory: Help businesses implement impactful CSR strategies and ensure robust ESG frameworks that resonate with local markets, enhance brand reputation, and contribute to long-term value creation
    • Innovation and Transformation: Advise on integrating cutting-edge digital solutions to improve operational efficiency, enhance sustainability efforts, and adapt to evolving market needs

  • Contact Us

    Via Raffaele Parravicini, 16, 20125 Milano MI
    +393896643699
    +393896643699
    simoneluowei@gmail.com
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